The No. 1 fattest metropolitan area is known for its sunny and popular beaches. » Surprising location
Do you burn more calories in cold weather and does stretching before workouts prevent injuries? » Find out
MYTH: Lifting heavy weights make women bulk up.
REALITY: Women don’t have enough of the muscle-building hormone testosterone to get bulky, even using heavy weights. The truth is, some people will gain muscle faster than they lose fat, so they may look bigger until they shed some of the flab and reveal the slim, toned muscles underneath. Shape sleek muscles with this workout from The Biggest Loser's Jillian Michaels.
A Chinese medical and anti-aging expert shares ancient remedies for smooth, soft skin. » Seven tips
Also, wasting most of your workout time with ineffective abs exercises such as crunches, situps, and torso twists actually goes directly against your fat loss efforts as well. You see, the time you waste with doing all of these fairly ineffective abs exercises, is really just keeping you from doing the truly effective full body exercise combinations that actually stimulate your fat burning hormones and increase your metabolic rate for as much as 24-48 hours after each workout. You don't get that with "ab workouts" or "cardio"!
When you get these types of full body metabolic-surge workouts right, the excess belly fat starts to melt off quicker than you ever could have imagined. Yes, it IS going to take a little work though. You're not going to be able to just be lazy and sit on the couch every day hoping for your dream body to come true. Don't worry though, it's a system that can be applied by anyone, regardless of your age or current conditioning.
A unique nutrition trick that tells your body that you're NOT starving so that it WON'T lower your metabolic rate. Hint - it has to do with how to stimulate a leptin response in your body
Why most people are wasting their time with exercises like crunches, sit-ups, torso twists, bicep curls, shoulder raises, tricep pressdowns, leg extensions, leg curls, inner & outer thigh machines, etc... Do YOU waste time with any of those exercises? Instead, discover the REAL exercises that burn 3-4 times more calories (and hence, blast away 3-4 times more fat) in the same amount of time !
The truth about lower abs vs. upper abs training, and why you find it nearly impossible to get those lower abs to look good. Change your training this way, and watch that lower belly fat start to disappear!
Detailed descriptions and photos of more than 60 of the most effective exercises in existence that will give you a tight sexy body from head to toe! This isn't just about abs... this is about giving you the full head-turning package... firm sculpted thighs, a tight butt that guys will drool over, a sexy flat tummy, & a toned back and shoulders that will look great in that dress of yours.
Cutting-edge scientifically designed full-body training PROGRAMS (not just lists of exercises) that will help you carve out a firm body and leave people asking what your secret is!
Why doing abs or obliques exercises do NOT burn fat away from your stomach and love handles... Instead, discover which exercises accomplish this MUCH more effectively!
How to eliminate the nasty exercises and useless machines that are WASTING YOUR TIME and may even be making you more injury prone!
How to blast through your plateau and continue to make progress by working through all 8 levels of abdominal training progressions.
How to teach yourself to be creative and think differently about your workouts... This is what will keep you interested and motivated in your training, while everyone else is wondering why their body looks the same or worse than it did last year.
"The Biggest Loser's" Jillian Michaels shares tips for sticking to your workout routine. » 5 secrets
You prospect already has an emotional desire, your job is to simply help them gain clarity on what it is, why it’s important, and how to fulfill that desire by investing in your program.
A SYSTEM To Selling
... a ‘system’ for teaching anyone how to sell personal training services. ... If you’ve got a high school education, and some basic communication skills down ...
... when you get to the point in your business growth that you’re ready to hire a manager or full time salesperson to work for you, then you can train them how to use the system to get the same consistent and predictable results that you would get using it. It is NOT ‘personality dependent’. You simply follow the system, use the tools, and it works.
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Career Path: Make more money and enhance your career by narrowing your focus.
... the best way to build a solid reputation and a steady client base is to become a specialist in a particular area of health and fitness. Discover why you need to narrow your market focus, how to choose an industry specialty and how to capitalize on your strategic decisions.
... there are so many different types of clients with different wants and needs... focus your attention on a select group of people who have specific needs that you have identified, you can market to those needs. ... is commonly referred to as finding your niche.
... First, ... take a good look at your individual skills as a fitness professional. Doing this helps you better understand yourself and your specific talents. It also compels you to closely examine your business strengths and opportunities in order to identify what market needs you currently meet or want to meet.
... for some people, a smaller business can fill a need or want that the larger gyms cannot satisfy. ... certain types of programs or services ... For example, your personal training services may be better able to accommodate the needs of clients with disabilities or clients who dislike loud music or crowds.
... some sort of injury or chronic pain ... However, when your client base seems to be a mixed bag, you may need to do some investigating to determine what market needs you serve. ... figure out what most of your clients have in common. Consider characteristics like
gender, occupation, age, income level, fitness goals, ability levels,
personality types, child/ marital status or
personal preferences.
... then simply ask your clients why they come to train with you. It will be helpful to keep track of their answers, so provide them with a questionnaire to help you identify their commonalities. (See “Sample Client Questionnaire” for some questions to use.)
... You can tailor your marketing promotions and identify networking opportunities that will garner better results for less effort and less money. ...
Becoming a specialist will enable you to provide a better service, which in turn will boost your credibility and your ability to earn more money. ... For example, a client who sees a regular trainer three times per week at $60 per session spends $180 per week. However, if ... this client achieve his same goals with only one session per week, he will be prepared to pay you $150 per session because he will actually be saving time and money. ...
... decide which area to specialize in within that market group. For example, ... your niche market is corporate executives who have above-average disposable income and limited time to exercise. ... determine precisely which needs of this market segment you want to target: their work environment, their time constraints, their income situation or a combination.
For instance, ... you could make a name for yourself as an instructor who specializes in customized, 30-minute, highly effective circuit or group workouts in a corporate fitness center. ... the fact that you specialize in one area or the other makes it easier for people to find you and benefit from your expertise.
... When choosing, your main considerations should be that you have access to potential customers, you carve out your specialty in a growing area of the industry and you love what you do. Some examples of good specialty areas ... child ... inactivity; ... functional training with an emphasis on biomechanics; ...
... Read books and articles, attend seminars and conferences, and connect with individuals or organizations that can provide you with opportunities to learn all you can about the topic. Then start practicing your skills and tools in the field. Increase your knowledge and experience levels by trying out new things, within your scope of practice, with every client. ...
... You can then shape your business identity around your particular area of expertise. ... you can become more particular about the types of clients you choose to work with or the programs or classes you choose to offer. You can also develop long-term client and
professional referral systems ...
... consider the following suggestions:
... It doesn’t happen overnight, but the effort you put into doing it will pay off tremendously in the long run. This is particularly true for trainers or instructors who work in larger fitness clubs and want to distinguish themselves. When you narrow your market focus and commit to becoming an exceptional fitness provider, there is no limit to the personal and professional success you can achieve.
Corrective Exercise #2: Hip Flexor Stretch (With Rotation)
Hip flexor stretches are particularly important in corrective-exercise programs because of the excessive amount of time we spend sitting down in hip flexion. Stretching the hip flexors can reduce the forward pull on the lumbar spine, thus reducing the possibility of excessive lumbar lordosis (a common cause of back pain).
How to Do It: Kneel on one knee with the other foot in front for balance. Tuck the pelvis under, using the gluteal muscles and abdominals to assist with the movement. Raise the arm on the same side as the kneeling leg to increase the stretch. Hug yourself around the shoulders, and rotate the torso over the front leg. Hold the stretch for about 30 seconds and repeat 6-8 times. Ask clients to do at least one set per
The member-only IDEA Online Library serves up thousands of articles and sample classes with more appearing every day.
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http://www.ideafit.com/membership/membership-signup?sourcecode=WEBOOK3
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Mind-Body Membership
Designed for professionals that are focused on Pilates, tai chi, yoga and other areas that incorporate mind-body modalities. Changing people’s lives is a mission that unites us. Learn more >>
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